tinder Global Campaign

Tinder launched its first-ever global brand campaign, “It Starts with A Swipe,” celebrating the vibrancy, beauty and possibilities that Tinder offers its millions of users, from the hetero-normative to the sapiosexual gender fluid to everything in between. The campaign - shot by French hybrid photo-digital artist Pol Kurucz and produced by Early Morning Riot - is evocative of modern day fairy tales, featuring different possibilities, in a vibrant, electrified dating journey.